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In our modern, connected world, customers expect to stay informed of their vehicle’s status at the click of a smartphone. At first glance, you might think of that as using GPS fleet tracking for a delivery company, or maybe a company that deals in the trades. And while Geotab is an amazing out-of-the-box tool for those types of companies, telematics has applications in a huge range of different industries, including those whose business is transporting customers — and keeping them happy en route.

Geotab SDK - Telematics Case Study

In this post, we’ll focus on how a third-party company used the Geotab software development kit to customize a solution for a large, inter-city bus carrier that allowed them to provide updated information to their riders, greatly improving their customers’ experience.

Geotab SDK Integration Solutions – What Is It?

SDK stands for software development kit, and in simple terms, it allows expert companies to build custom solutions for Geotab that go well beyond the fleet tracking system’s already-impressive list of features and functionality. One of the leading companies in the world in that space is Fleet Hoster.

Fleet Hoster is a Geotab Authorized Technology Partner and an expert in business analysis. They specialize in customized integrated applications to bring enterprise data together with Geotab data to create innovative solutions that can help your business’s bottom line and operations in three major ways:

  • Drive costs down;
  • Generate higher fleet utilization rates;
  • Keep owners, managers and team members more informed about fleet operations.

Custom Fleet Tracking Solutions As Unique As Your Business

As a Geotab Authorized Technology Partner and expert business analyst, Fleet Hoster is experienced in addressing your special business requirements to create custom integrated applications. Most of the time, if you can dream it, they can build it. Most applications are hosted on Fleet Hoster’s secure cloud servers, offering true flexibility. Here are a few examples of the types of functionality they’ve provided for clients:

  • Custom mapping to bring your vehicles, customers, and work orders together on one map, built with layers.
  • Automated route dispatching and route plan creations.
  • Automated work force scheduling and assignments
  • Custom reporting applications
  • Customer facing web application to integrate with your GPS data.

For now, we’ll focus on that last point, to demonstrate the incredible possibilities that fleet tracking SDK integration for a company that’s in the business of customer service.

Case Study: A Leading Bus Transportation Company in the Midwestern United States

Here’s a great example of the power of Geotab to improve customer service through SDK integration.

The Need:

  • The bus company came to Fleet Hoster asking to use their existing route stops, times and vehicle/driver assignments from their dispatch software to automatically create routes and route plans in Geotab.
    • There was also the need to have the system be monitored for changes throughout the day.
  • The bus company management requested an end user web application, “Where’s My Ride,” to show routes, schedules, and actual arrival and departure times to keep the customers informed.
  • The company management also wanted to give the dispatch team the ability to view current route times and also a quick history of the completed routes to compare the plan vs actual route plans.
  • Finally, management wanted real-time notifications when buses are not en route to their first stop by a specific time interval.

Building upon the data provided by the Geotab platform, Fleet Hoster was able to provide an amazing solution that met the needs of the bus company’s management, and helps keep their customers more informed – and therefore, happy.

The Solution:

  • An external-hosted web application was built to integrate with the company’s dispatch system to gather routes and assignments.
  • The application loads route plans into Geotab upon the start of the routes. Geotab web services are utilized to send the application entry and exit information for zones along the routes.
  • A custom algorithm was designed to match the web service notifications with the routes to identify a known route execution and route changes.
  • The customer-facing “Where’s My Ride” application was built to display route information to riders.
  • Internal web pages were built to display all of the current routes and their status, and also to view or download route history.
  • Custom web services were built to constantly update vehicle assignments and vehicle start times to notify management via text of the possible vehicle not in motion to their route.


Here are a few examples of how the custom solution ended up looking — intuitive, visually pleasing, and incredibly useful for both company management and their customers.



Get a Fleet Tracking System for Your Business

trial offerThis is part one of a series about the virtually limitless solutions that are possible with Geotab SDK integration. Ready to bring your business into the modern era, reduce costs, and provide a better experience for your customers? Get rolling with our $50 fleet tracking trial offer. We send you the plug-and-play devices for your vehicles. You install it – which takes under a minute.

Test out the Geotab devices and platform, and when you’re ready to purchase, we’ll credit the $50 back to your account. Best of all, there’s no contract, and you can cancel any time – the only risk is not taking advantage of the offer, and getting left behind by your competitors! Get rolling with Geotab from GPS to GO today, or get more information on GPS fleet tracking if you need it first.

Happy tracking,

Russ Salo, President

GPS to Go, now you know

We sell GPS Tracking Devices to a very wide range of businesses, from cleaning companies to HVAC Installers, to food distributors. One of the things are clients unanimously love about Geotab, and one of its best features on the whole, is its total flexibility to suit the needs of your business.

The MyGeotab platform provides a powerful, intuitive dashboard for you to monitor your fleet of workers, and your vehicles’ usage and maintenance needs. Still, some of our customers require even more data, or more concise ways to organize and digest their data. It’s all about finding the best way to tailor the system, and the data received, to the particular needs of our customers’ business.

Earlier this year, we had the opportunity to attend the 2014 Geotab Dealer Conference in Florida.  While there, we were able to meet lots of companies with amazing products and ideas that integrate seamlessly with Geotab. Here are three that really stood out to us.


GPS Third Party Integration


maps-biMaps BI is an app that takes works directly with your existing Geotab data and makes it even more interactive and intuitive. Think of it as a plug-in which provides an advanced visual analytics dashboard. The whole idea of Maps BI (the BI stands for ‘business intelligence’) is to take a large amount of data, and make it as simple as possible to look at it, analyze it, and make a judgment.

The other great thing about Maps BI is that it allows you to import data from various sources. So if you use a CRM system like SalesForce, for example, you can integrate that with your Geotab data in one easy-to-read dashboard. We went into more depth about this app in a previous post, so check out some more information on Maps BI here.



This company specializes in transmission equipment for public safety, energy safety, and ‘lone worker’ scenarios. They provide products and solutions to enhance worker safety in a number of industries, from fire and law enforcement, to mining and electrical workers. Their SuperCELL SC500-GPS is a Two-Way Emergency Signaling Personal Safety Alarm can be summed up as Man-Down Alert System.

Worker safety can be significantly enhanced with their products’ seamless integration into the Geotab platform. It’s a very cost-effective solution for lone workers who are consistently working in different environments and locations. Find out more about Grace Industries’ third-party Geotab integration at their website.


Zone Defence Geotab integrationZONE DEFENSE:

Zone Defense is one of the leading manufacturers of systems for rear and side view vehicle use. The company has made its name on being a leader in this space, and its products protect against frequent dangers, like trucking blind spots, or even monitor danger zones, like marine engines. They now offer a plug-and-play high resolution camera that offers both front and in-cab views. This means that in conjunction with your Geotab device, you’ll have telematics data integrated with video, allowing you to assess or determine fault in case of an accident, with visual proof. The units also boast an array of additional features, such as the ability to automatically record specified ‘events’ and the exact location they occured, and a wide range of other uses.  For more on these and how they could benefit for your business, head on over to their page on the Geotab website.


These are just three of the many companies that have developed third-party integration with Geotab fleet tracking devices to improve on an already-fantastic business solution. But beyond these, there are many more third-party applications and add-ons for Geotab as well. If there’s an add-on you can think of that you think would be useful for your business, there’s a good chance that somebody out there is already doing it. That’s why Geotab offers you the ultimate flexibility in telematics, and will continue to stand as the industry’s best option for many years to come.


Ready to get rolling with a GPS to GO Geotab fleet tracking device?

Try our $50 trial offer. It’s the best way to test out Geotab for your business, and there’s no obligation. We provide you with plug-and-play devices, and you test them out on your fleet. Then, when you’re ready to buy, we’ll credit the $50 to your account. There’s no contract, and you can cancel anytime. So what are you waiting for? Request a demo and get rolling today.


Happy tracking,

Russ Salo, President

GPS to GO, now you know


In our latest YouTube videos, Russ Salo chats with the President and CEO of Maps BI, Mike Branch.
Maps BI is an elegant app solution that makes it easy for managers to see the data from your Geotab system in a convenient, interactive way.

What does Maps BI do?

The GPS to GO fleet tracking system with Geotab Checkmate is already the best in the industry, and Maps BI takes it to the next level. Maps BI is a visual analytics dashboard that makes it very easy to access to your location-based data in an interactive way.
Visuals are clean, modern and efficient. Instead of business owners and managers having to draw conclusions from tables and tables of Excel spreadsheets, Maps BI makes a large amount of information a lot easier to take in and digest in a visual way.

What are a few examples of uses for Maps BI?

Really, the possibilities are endless, but as an example, Maps BI includes some “out-of-the-box” reports that are already set up for use. These data sets are pre-loaded to display useful, common concerns for fleet managers, like vehicle stop times, trip information, and fuel management. And all these reports and the data contained within them are highly customizable, allowing you to tinker with them to use Maps BI for whatever your specific fleet tracking needs are.

What are the advantages of using Maps BI?

There are two big plusses to Maps BI:

1. The interactive and highly visual nature of the application allows you to make data-based decisions and assess your information that much quicker;

2. Maps BI allows you to bring multiple data sources in; from a Geotab system, as mentioned, but it also has the ability to integrate data from multiple platforms (like a CRM system, for example) and overlay the data so that it can all be viewed and analyzed in one user-friendly, easy-to-use dashboard.

How do you set up Maps BI?

It’s easy to get started with the Maps BI dashboard. You can connect directly to information from Geotab or a CRM system such as SalesForce in real-time; or, if you want to just use it at a certain point in time, you can upload an Excel Spreadsheet and visualize your data that way.

How do I get Maps BI?

Reach out to GPS to GO today to learn more about Geotab fleet GPS system! We’ll be happy to set up a live demonstration for you to show you how Maps BI can take your Geotab Checkmate data to the next level.


The Mobileye Collision Avoidance CS 270 is a revolutionary system that helps drivers avoid collisions. It is a “life-saving 4 in 1 solution for collision prevention and mitigation”. How does the Mobileye work? When you get too close to another vehicle/person the system beeps and flashes a signal to warn you that an impending accident might occur.

Watch the following video to see it in action.

The Mobileye CS 270 supports the following collision warnings:

  • Pedestrian
  • Bicycle
  • Forward collision (when you’re getting too close to a car’s rear bumper regardless of whether your car is coming to a halt or traveling at higher speeds)
  • Motorcycles
  • Lane departure (if you fall asleep while driving or swerve outside the lane, the system will alert you that you’re outside the boundary of your driving lane)
  • Each warning is color coded to help the driver distinguish between the different types of collision warnings
  • It can be installed in all types of vehicles (cars, buses, trucks etc.)
  • It operates day and night and in all weather conditions

It also offers additional features:

  1. High-beam control
  2. Speed limit indication

We at GPS to GO are pleased to announce the brand new mobile app from Geotab! The app works on all Android devices, including your phone and tablet.

Geotab Drive Android App

What Does the Geotab Drive App Do?

Geotab Drive is a smart in-vehicle application for your driver’s Android device, connected to the MyGeotab fleet management software and the Geotab GPS tracker device.

Geotab Drive offers your fleet drivers the following services:

  1. DVIR (Driver Vehicle Inspection Reporting)

Geotab Drive App Vehicle Inspection

  1. HOS (Hours of Service)

Geotab Drive App Hours of Service

  1. Driver Identification

The app is still in beta mode, so you may experience some temporary performance issues while Geotab irons out the app. However, already customers are talking about how useful a tool Geotab Drive is. So far the consensus is that the app is easy-to-use and works well in automatically keeping track of driver hours, and not to mention it makes vehicle inspections faster and more efficient.

Additional features, such as messaging, are forthcoming in future releases.

geotab drive app

Click Here Download the Geotab Drive App From the Google Play Store!

Compliancy: Geotab certifies that the design of the app has been tested to meet the requirements of § 395.15 of 49 CFR Part 395 under the conditions it will be used, as set forth in the “Geotab Drive System Operation Guide.”


Happy tracking,

Russ Salo,

President, GPS to GO